After years of payment innovation, credit, and debit cards continue to be the most popular payment method among consumers.
50% of millennials are very willing to pay using a bank transfer for goods at stores if they are given rewards.
For example, online bank transfers have gained popularity as a way to pay bills.
Due to its dependability and usability, this strategy has won the favor of customers and started to gain traction in online buying. According to our research, consumers who test this payment option—paid by bank transfer—are much more likely to want to use it again.
One of the main conclusions of “New Payment Options: Strengthening Consumer Relationships With Pay By Bank Transfer” is that.
The survey looks at customer propensity to use pay-by-bank transfers for online shopping and recurring bill payments. The results are based on a survey of 2,056 American consumers that was conducted between January 10 and January 13 and was census-balanced.